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Create within yourself an atmosphere of constant awareness of each letter of the formula, and what steps you do daily, weekly, monthly, or yearly to realize your site's full monetization potential.
[T] Content drives traffic, so ask yourself this when creating new content. "Will it deliver targeted traffic I can convert into real buyers?" If not, rework it, maybe even going back to your keywords for something better.
[C] Looking further at content, ask yourself this question. "Will the new words and pictures I've created convert the targeted traffic into buyers?" If not, fix up the content so that it does the monetizing job you really want.
[V] How is the page monetizing? What's the value when someone buys or clicks? Combined with the traffic and the conversion rate, will the money you earn justify the effort you're putting into the page?
[R] The recurring factor may be the most overlooked thing in monetization. Is your page/product/service designed for a one-time sale or as the first of a number of sales you can make to the same buyer?
Fully understand the impact of each letter you're working on in every move you make to build your business. In time, you'll find yourself working naturally and maybe even effortlessly toward effective monetization.
You'll make money working online more consistently and possibly in ways you had not thought of.
Setting Specific Objectives
Being aware is one thing. Setting specific monetization objectives is another. Having a specific number constantly staring back at us is a great motivator. We'll keep working at it until we have the satisfaction of attaining it.
Then, once reached, we'll set another objective. It's human nature. Use the formula to set a specific monetization goal for yourself.
Formula Example 1
Here's a simple application. Make money working online? How much would you be making per month if you had these values for T, C, V and R?
T = 6,000 unique visitors per month
C = .01 (one of every 100 visitors buys)
V = $20 commission on every sale
R = 1.0 because each sale is a one-time sale
Simply apply the formula to calculate how much you would make per month:
M = T x C x V x R
M = 6,000 x .01 x $20 x 1.0 = $1,200 per month
Formula Example 2
Now let's imagine you wanted to earn more than $1,200 a month. Let's say you wanted to earn $5,000 a month. In other words:
M = $5,000 per month
T = the number of unique visitors per month
C = the fraction of those visitors who buy
V = the dollar value of what visitors buy
R = the factor taking into account repeat buying
So, if you had a product worth $50 to you for every sale, it was a one-time sale, and 1% of your visitors bought, here's what the numbers would look like when you apply the formula with $5,000 a month as your target.
M = T x C x V x R = $5,000 per month
T = what we want to know
C = 0.01
V = $50
R = 1.0
Doing the algebra...
T = M/(CVR) = 5000/(.01 x 50 x 1.0) = 10,000 unique visitors per month
This is a great example of using the formula to make money working online.
Formula Example 3
Let's look at an example of making money with AdSense and the numbers are:
T = 10,000 unique visitors per month
C = .05 (five of every 100 visitors click)
V = $0.60 average value per click
R = 1.0 because each click is a one-time click
Simply apply the formula to calculate how much you would make per month:
M = T x C x V x R
M = 10,000 x .05 x $0.60 x 1.0 = $300 per month
Onward And Upward
Use the simple math to monitor your progress. Identify your business's strengths and weaknesses. Take corrective actions. Become more efficient. Make money working online!
Use M=TCVR to focus and multiply the raw power of C-T-P-M.
Validating Your M=TCVR Plan
Attendees at the SBI! Conference in San Diego made some really great presentations in the contest for the best use of the M=TCVR formula.
Do you have an M=TCVR plan to make money working online? Validate it with your fellow SBIers! Tell your story, get feedback to make your monetizing strategy even better, and help others do the same.
What Other Visitors Have Said
Click below to see contributions from other visitors to this page...
Internet Business With An ADD And Autism Site
At the San Diego conference I came up with a plan to monetize my website in six months.
M=$1000 month
T=Traffic needed is 1668 Visitors a month
C=Conversion …
Monetizing Ideas For My Site
I got some great ideas for monetizing my on line business when I attended the SBI San Diego conference.
I came up with 9 making money on line examples …
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